Communications-Communications Manager, China-Shanghai

Sanofi | 上海市 | CN

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KEY ACCOUNTABILITIES:

Strategy and Planning

  • Responsible for strategic development and implementation of impactful product communications programs, external and internal, for key (launch) brands that are critically important for the company
  • Develop integrated campaigns to create and manage stakeholder perceptions and influence healthcare choices that support business goals and brand targets
  • Always on the top of understanding targeted key stakeholders, channels outreach effectiveness as well as competition
  • Improve disease and treatment awareness in targeted disease areas
  • Enable market access for key products by media environment shaping and KOL engagement

Messaging and Creative Content Assets Development

  • Develop compelling communications narratives and develop audience-centric content to support business objectives
  • Create quality and attractive content aligned to Sanofi messages and core narratives to elevate the storytelling of Sanofi thought leadership in defined diseases areas
  • Support future of science and pipeline/R&D storytelling

Media Relations and Key Campaigns

  • Manage public relations to build a positive brand preference and thought leadership image in the minds of customers, media, government and public
  • Translate strong local insights into the development of communication concepts, linking the business strategy to the campaign development
  • Guide the design and implementation of communication activities, integrating innovative communication tactics, traditional and multimedia channels to maximize stakeholders impact and meet strategic communication objectives
  • Support Sanofis participation in major engagement activities such as CIIE to amplify Sanofis voices and build favorable business environment
  • Effective and proactive issue and crisis management to protect the company and brand reputation; develop key messages, QA and press releases as needed and anticipate potential media issues

Internal Communications

  • Develop GBU internal communications and employee engagement strategy and plan to align with business priorities and corporate agenda
  • Create professional and engaging content for effective communications with employees
  • In close collaboration with internal comms team, contribute BU/product news and stories to the overall Sanofi China story and support to mobilize teams and build an engaging culture across company

JOB-HOLDER ENTRY REQUIREMENTS:

Education:

  • Bachelor Degree minimum, communications, public relations or related majors

Experience & knowledge:

  • Minimum 10-12 years track record in public relations with a leading brand, healthcare expertise a must; new launch experience is a plus
  • Experience in working in an international matrix organization, or a global PR agency
  • Mature in terpersonal skills and proven ability to work in a big transversal company

Core competencies:

  • Demonstrated ability to develop innovative and compelling stories, with superior bilingual written and verbal communications skills
  • Professional maturity and ability to work indepently and effectively with critical thinking and analytic ability
  • Good multi-tasking skills, energetic and maintain high standard of excellence in execution
  • Solid digital and multimedia channel operation experience and insights
  • Excellent judgement and performance under high pressure and against tight deadlines
  • Outstanding project planning and management skills with strong ownership on time, budget and deliverables
  • Self-starter, strong in taking initiatives and effective in achieving results
  • Strong interpersonal skills and a good team player, able to work effectively across all levels, functions and cultural backgrounds

Information :

  • Company : Sanofi
  • Position : Communications-Communications Manager, China-Shanghai
  • Location : 上海市
  • Country : CN

How to Submit an Application:

After reading and knowing the criteria and minimum requirements for qualifications that have been explained from the Communications-Communications Manager, China-Shanghai job info - Sanofi 上海市 above, thus jobseekers who feel they have not met the requirements including education, age, etc. and really feel interested in the latest job vacancies Communications-Communications Manager, China-Shanghai job info - Sanofi 上海市 in 2025-01-29 above, should as soon as possible complete and compile a job application file such as a job application letter, CV or curriculum vitae, FC diploma and transcripts and other supplements as described above, in order to register and take part in the admission selection for new employees in the company referred to, sent via the Next Page link below.


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Post Date : 2025-01-29 | Expired Date : 2025-02-28