Senior Manager, Frontline Marketing - SCCL

Welcome to the Latest Job Vacancies Site 2025 and at this time we would like to inform you of the Latest Job Vacancies from the Coca-Cola with the position of Senior Manager, Frontline Marketing - SCCL - Coca-Cola which was opened this.

If this job matches your qualifications, please send your application directly through our latest Job site. Indeed, every job is not easy to apply because it must meet several qualifications and requirements that we must meet in accordance with the standard criteria of the Company who are looking for potential candidates to work. Good job information Senior Manager, Frontline Marketing - SCCL - Coca-Cola below matches your qualifications. Good Luck: D

As a true Frontline Marketing Manager equipped by breadth and depth of experience/knowledge, you need to live the growth behaviors and act with an open & growth mindset to inspire bottlers and Marketing team with high level of trust.

What Youll Do for Us To contribute CCTM marketing strategy development and support Frontline Marketing Director, including:

• Bottlers alignment on Marketing strategies & integration of plans (partnered with Franchise and C&CL),
• To identify & prioritize the big bets in market Frontline marketing strategy and insights to support segmented marketing approach in terms of geographic & channel perspective.
• Localization and real-time amplification of campaigns （through IMX）.
• Brand activation: experiential, POS (supported by IMX).
• Support the system in customer marketing.
• Regional DME allocation and spending, including ATL & BTL.
• Agency management.
• Shamelessly apply best practice from other markets, including CBL, SCCL, and other OU team.

Qualifications & Requirements

• Degree qualified.
• Proven track record of leading complex projects with multiple stakeholders
• Relevant experience in consumer marketing or operation.
• Fluent verbal and written English and Mandarin
• Located in Shanghai - 20%-25% travel

Skills:

Channel Optimization; Annual Business Planning; Distribution Management; Channels Strategy; Channel Relationship Management; Contract Management; Forecasting Process (Inactive); Business Plan Implementation; Stakeholder Relationship Management; Financial Performance Management; Negotiation; Capacity Development; Strategic Leadership; Business Alignment Annual Incentive Reference Value Percentage:15 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Information :

• Company : Coca-Cola
• Position : Senior Manager, Frontline Marketing - SCCL
• Location : 上海市
• Country : CN

How to Submit an Application:

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